Attendee Profile
As a premier event for GridWise™, Clasma Events is specifically targeting the most appropriate audience to help further the vision and grow this market. Key attributes to attendees include:
- Influencers in the Electric Grid subject
- individuals that have a proven understanding of the vision
- individuals that have a commercial or technical need for components of a Smart Grid
- Technology players desiring to work in the interaction between IT and the Electric Grid industry
- Utility companies seeking technology and vendors of products and services
High level attendees
The GridWise Expo is structured and promoted to attract high level and decision making attendees.
Executive and Management represent a majority of target attendees.
A high level profile is in line with the co-located M2M / BuilConn events, targeting executive and manager levels with valuable conference subjects and speakers.
Demographics
From Generation to Consumption
The GridWise vision requires the full involvement of the
complete supply chain of the electric grid, from generation to consumption.
The GridWise Expo will target this same range of
attendees.
Audience Affiliation 
In line with the audience at the GridWise
Constitutional Convention held in Philadelphia
December 2005, the GridWise Expo will
target a broad range of key attendees from
the landscape of smart electric grid.
The significant audience of system and
equipment vendors is ideal for technology
providers seeking a motivated market.
Expected Audience Profile
Specific Target Audience for GridWise Expo include:
• Electric utility and distribution companies
• Trade and technical associations
• Technology vendors and integrators to the electric distribution industry
• Building automation vendors and integrators
• Residential and Home Automation vendors and integrators
• Industrial automation vendors and integrators
• Equipment and service vendors
• Press, media and analysts
• Researchers and academics with interests in electric distribution
• DOE and other government agencies |
